Artigram

eCommerce solution combines the power of influencers and creators for exponential sales

“Artigram’s next-generation e-commerce solution lets creators instantly create a unique store in one click and fully connected to a full back end for sales and delivery. Social media influencers choose evergreen content that suits their audience and can create their own shop . Either way, each collaborator earns money in a performance based model and is paid out automatically on Artigram.”

  • Company web site

    Company web site

    I spearheaded the development of Artigram company website, to ensure that the site met the needs of our customers and accurately reflected our brand identity.

    My role included identifying key customer segments and their pain points, creating a user-friendly website architecture, and developing compelling content that effectively communicated our value proposition. I also oversaw the website's design and worked to ensure that it was visually appealing, easy to navigate, and optimized for search engines

  • Merchant's admin panel

    Merchant's admin panel

     Led the development of an intuitive merchant's admin panel within our SaaS eCommerce platform, streamlining the management of products, orders, and customer interactions. The panel was designed with user-centric features, allowing merchants to effortlessly navigate and control various aspects of their online store.

  • Storefront Interface

    Storefront Interface

    Responsible for the design and development of the Storefront Interface for our cutting-edge SaaS eCommerce platform. This customer-facing portal offers a seamless shopping experience, showcasing products with visually appealing layouts, smooth navigation, and responsive design.

  • Bio link

    Bio link

    As part of a growth strategy, I conceptualized and developed a bio link tool designed to maximize brand awareness and engagement. Recognizing the untapped potential of social media sharing, I crafted this tool to encourage users to share it within their networks. This clever utilization of social media as a top-of-the-funnel strategy allowed us to reach new audiences and make our brand known to a broader demographic. The bio link tool not only created community interaction but also served as a seamless way for potential customers to discover and connect with our brand.

  • Support Hub

    Support Hub

    I spearheaded the development and launch of a comprehensive help portal for our clients. This initiative aimed to enhance customer experience by providing a centralized platform for support, resources, and guidance. Collaborating closely with technical and customer service teams, I ensured that the portal was user-friendly, content-rich, and aligned with our clients' needs. The result was a significant improvement in customer satisfaction and a more efficient resolution of support inquiries

My Role

As a product manager, I have been involved in conducting market and competitor research, creating prototype UX/UI documents, setting development goals, synchronizing between the Israeli and Ukrainian development teams, analyzing product performance metrics, identifying areas for improvement, and implementing solutions to enhance product usability and user satisfaction.

In product marketing, I have successfully created go-to-market strategies that have increased product awareness, adoption, and revenue growth. I have also developed product positioning and messaging that effectively resonated with our target customers and differentiated our products from competitors.

In the domain of growth hacking, I was responsible for driving user acquisition, engagement, and retention through various digital marketing channels. I created and maintained the company’s website, managed SEO strategy including blog management, meta data optimization, and backlinking, which resulted in placing the brand on the first page of Google search results. As well as achieving low CAC for Facebook ads. Furthermore, I managed email marketing campaigns and developed outbound activity and lead generation tactics by overseeing SDR teams located overseas. By implementing these tactics, I was able to increase the company’s user base and drive revenue growth.

In my role as a business operations professional, I oversaw the daily activities and functions of the company, utilizing various software and tools to automate and streamline operations, managing budgets and financial planning. I focused on improving processes, establishing standard operating procedures, and identifying areas for improvement using strong analytical and problem-solving skills. Additionally, I motivated and managed teams in different domains of company needs, including hiring, training, developing work contracts, and managing employee stock options. As well, I was responsible for creating work agreements with international manufacturers in the USA and Europe, enforcing QA methods, identifying reliable shipping providers, and creating packing methods to optimize product shipments

As a Customer Success Manager, I was responsible for ensuring that our clients achieved their desired outcomes and obtained maximum value from our products or services. This involved developing and testing user journey onboarding processes, managing support teams to guide customers post-onboarding, and ensuring a positive experience with our brand. I also utilized various tools to manage customer interactions and created a comprehensive knowledge hub to offer centralized help desk support.

Metrics

  • Reduced Customer Acquisition Cost (CAC):

Achievement: Successfully optimized marketing strategies to reduce CAC by 90%, allowing for more efficient use of resources and increased profitability.

  • Streamlined Order Fulfillment Time:

Achievement: Reduced the average order fulfillment time by 25%, enhancing customer satisfaction and making our print-on-demand process among the most responsive in the industry.

  • Enhanced Customer Retention Rate:

Achievement: By implementing targeted engagement strategies and personalized offerings, we’ve boosted our customer retention rate by 27%.

  • Minimized Print Error Rate:

Achievement: Implemented stringent quality control measures, resulting in a reduction of the print error rate by 15%. This improvement has not only saved costs but also enhanced our brand’s reputation for quality.

Product Screenshots:

Idan Shemesh | Business operation leader

Search For Products